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Homework - 17th May

 In the Disney film Beauty and the Beast many different theories are portrayed to make up the film. An example of this would be binary opposition, Levi Strauss, this theory is clearly shown through the characters the Beast and Gaston, which is shown through the element mise-en-scene (costume). Stereotypically, the costume of Gaston is shown to be a hero and a prince figure towards Belle. However, the Beast is shown to be a villain in the costume as he looked as if he was part of of the wolves attacking Belle. This clearly shows binary opposition as the character who looks like a villain is actually the one who saves Belle.  Another theory in the film is Bathes theory of CODES. In the clip of the film when the Beast picks up the rose, the editors use different techniques such as shot reverse shot to show the enigma code, to tease the audience in guessing what the rose means to the beast. The camera work, close up, identifies that the Beast knows something will happen if all the...
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Micro to Macro meaning

Image
Mise-en-scene 1. Props (handcuffs) - shows the audience who is being arrested  2. Colour of MARVEL logo, red, to show something bad is going to happen            3. Dark makeup to show they are the villain  4. Camerawork 1. Closeup of Star Lord - shows emotion  2. Long shot of characters - showing who the main characters of the film are 3. Low angle of Star Lord - to show powerfulness 4. over the shoulder shot - shows the conversation between the two characters Editing 1. Cross cutting - shows different locations  2. 3. 4. Sound:  1. MARVEL theme song - to make the audience recognise the film. 2. Dialogue between the characters  3. 4. 
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CAG Mock U1 reflection

theories  regulatory bodies Mise-en-scene 1. costume 2. blocking 3. props 4. setting 5. lighting - highly/lowkey Camera work: 1. extreme close up 2. long shot 3. wide shot 4. close up 5. panning 6. tilt 7. high/low/dutch 8. tracking  Editing: 1. flashforward 2. flashback 3. montage 4. cross cutting 5. graphic match 6. eyeliner match 7. shot reverse shot Sound:  1. pitch 2. background music 3. theme track 4. incidental music 5. dialogue 6. sound effect
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Question 9/10 revison

Adorno and Horkheimer - hypodermic syringe - showing that the media has negative impact Gross and Gerbner - cultivation theory - repetitively violent images becomes normalised in the media Stanley Cohen - moral panic - media products are regarding threatening to certain groups (Pokemon go) mcquail - uses and gratification theory Stuart hall - encoding / decoding different readings based on upbringing  Henry jenkins - fandom - interact with the media
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Question 6/7 revision

Genre theory: repetition and difference (Steve Neale) genetic pleasure (Rick Altman) genres change change as society and culture develops (David Buckingham) genres are exploited for profit (Jason Mittell) Narrative theory: Binary opposition (Claude-levi Strauss) Cause and effect (pam cook) Conventional structure (Tzventan todorov) enigma actioncode (Roland Barthes) character roles (props)  Representation theory:  male gaze (Laura mulvey) working class as society problem ( David Newman) racial representation (manual alvarado) preferred meaning (Stuart hall)
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Exam question practise

1a) A,B,C1 is the middle to upper class social grade, by pamco, who earn a higher level of income. 1b) Nuts magazine is a men populated magazine meaning the majority of men view the magazine, this is because the content on the magazine is glamorous women in revealing clothes. This is because the stereotypical male likes seeing women bodies in provocative clothing. take a break magazine is a magazine that has more of a female viewing the content is for a lower social grade. This means that the content in the magazine could have adverts that appeal to types of people, this can be adverts from clothing at primary, George etc. This is because the clothing and products at these shops are cheap and accessible to the lower social grade.  2ai) BARB - BroadcastersAudience Research Board 2aii) BARB gives information on the UK's TV audience measurements accurately, classifies viewers on a particular programme. 2b) The most popular genre of programme on BBC 1 is opera. 2c) This is used so they...
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Key term revision

Conglomerate - large organisation that own subsidiaries e.g Disney own marvel.  Distribution - method in which media products are delivered to their audiences. e.g. Disney uses Disney + to display their content.  Synergy - when you choose the most effective method of marketing, using your subsidiaries to maximise success of a brand, through cross promotion. e.g. Black Widow - merchandise, toys, adverts. Horizontal integration - when a company can promote across different media subsidiaries. Joint venture - two or more companies come together to create a product with shared ownership a e.g. Derry Girls by Hat Trick Production and Channel 4  Mise-en-scene - everything inside the frame e.g. lighting, colour, iconography, makeup, costume, blocking, acting, setting Continuity Editing - invisible editing, not supposed to notice the cuts.  non-continuity editing - you can see where parts have been cut e.g. flashback, flash forward, montage Panning - sets the scene, to show ...
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