LO2 - Advertising and Distribution case study

 Technological Convergence - the coming together of different technology into one device. This has allowed media companies to provide multiple servives 

Black Box device - a device, such as a smart phone, that allows the audience to access a range of services. 

How The Grinch stole Christmas 

This film can be accessed on TV, computer, mobile phone, laptops 

You can watch the film on Netflix, Youtube, DVD,